As I blogged in the past, the fact that the website of Apple’s reps in Israel is not apple.co.il but iDigital.co.il is a big disadvantage for them, since they do not get free traffic from search queries such as “apple.co.il”, “apple in Israel” or “Apple Israel”. Instead, other sites, including this blog, which is ranked at the top of the result set on Google for these queries, are seeing an increase in traffic as the popularity of Apple products in Israel increases over time.
Well, it looks like something is cooking and soon a new home page will be launched. The question I asked myself is, by who: iDigital or Rami Prashove, the current owner of the domain? and what is going to happen to this blog’s traffic?
