Tag Archives: Campaign Credibility

Yeh, Right!

Posted on November 4, 2008 by JayMeydad

I saw this Chevron ad for the “I will use less energy” campaign. Check it out. Doesn’t it sound really good? Well, to me, despite the cool domain name, the sleek website and the fancy energy saving calculators you can … Continue reading →

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Posted in Marketing, eco-friendly | Tagged , , , , , | View Comments